Sorry, Nike, that new Shalane Flanagan ad misses the mark

Sorry, Nike, I’m not a fan of that new Shalane Flanagan ad. In fact, when I saw it at the front of the Jan/Feb Runner’s World magazine, I ran to my wife’s home office, and shoved it in front of her.

“No, no, no,” I protested, as she scanned the photo and ad copy. “It’s not about the shoes. It’s never about the shoes. It’s about the runner.”

My wife stared at the pages for a moment or two.